Brands

Our Brands

Over two decades, MAD Design Group has not only shaped products for global partners – we’ve built and curated a portfolio of brands that define contemporary design and performance. Each brand reflects our commitment to innovation, sustainability, and craftsmanship. United by a shared design philosophy yet distinct in their purpose, these brands represent the very best of what MAD brings to market: intelligent, beautiful, enduring solutions for modern living.

Launched in 2004, EcoSmart Fire transformed a simple idea into a global multi-award-winning brand. Today it leads the world in fireplace innovation, with representation in more than 75 countries. The brand continues to pioneer design excellence, safety standards, and sustainability.

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Blinde Design showcases the sculptural and geometric possibilities of advanced concrete craftsmanship. Built for commercial, hospitality, and contemporary residential spaces, the collection highlights the evolving capabilities of concrete through clean forms, premium materials, and enduring simplicity.

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Our partnership with Heatscope in Germany introduces an advanced collection of radiant electric heaters engineered for energy efficiency, superior craftsmanship, and architectural appeal. These heaters combine infrared technology with refined aesthetics to complement residential, commercial, and industrial spaces.

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e-NRG was developed to deliver a premium, high-performance biofuel for ethanol fireplaces. Clean-burning and engineered for maximum efficiency, it produces one of the longest-burning, brightest flames on the market – all while maintaining exceptional safety standards.

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